Watch
https://share.vidyard.com/watch/LDH8QtRsnT5rKknGNtjHZQ?
Watch
https://www.youtube.com/watch?v=wDes-EBH6vI&feature=emb_title
Watch
https://www.youtube.com/watch?v=Y06z1EyRTHU&feature=emb_title
Make a list of things you enjoy and are familiar with to the extent you could have a conversation about them.
For Example I like Hockey and …
Try to have at least 20-30 ideas to start with.
Look at real world competition is there a major nationwide retailer that is focused on this topic
Example: there is not a major Hockey retailer with nationwide chains
Look at online competition using all in title searching on google
to do this you simply go to google and in the search box type in allintitle: then your keyword phrase
Example allintitle: hockey
Look at the results google find in numbers we are looking for a result between 1000 and 35000 to be considered a good niche
Example: About 27,800,000 results this is too high
Narrow down your ideas by making it more specific until you find a good niche for your idea
Example: allintitle: hockey sticks About 162,000 results
allintitle: wooden hockey sticks About 1,120 results
Wooden Hockey Sticks would be a good niche for me